COMPARISON

Sifflet is better for business

The best data leaders know that data quality isn’t just a technical issue. They want tooling that allows technical and business users to engage with data observability. That’s why teams are switching from Monte Carlo to Sifflet.

THE BIG PICTURE

Augmented data quality for analytics and AI

Monte Carlo focuses on technical data quality, looking at freshness, accuracy, nulls, voids and more. Sifflet does this too, but it goes one step further—pulling in documentation and business context with input from downstream users to understand business critical data products and processes.

The result is truly augmented data quality for analytics and AI, because technical teams know exactly what to prioritize when it comes to monitoring and triaging.

Don't Solve Half the Problem.

If you want to tackle data quality just from a technical perspective, Sifflet isn’t for you. But if you want to reach augmented data quality for analytics and AI that truly brings business value to downstream users, Sifflet is the right choice for today… and tomorrow.

Monte Carlo
Programmatic & Infrastructure as Code Capabilities
No Code Options/ Intuitive UI
Automated Machine Learning of Data Environments
Business Impact Prioritized Alerts
AI-Powered Monitoring Wizard for Monitor Setup
Programmatic Monitoring (SQL based Monitoring, Monitoring-as-Code)
Dynamic Context Engine for RCA
Downstream Impact Analysis
Proactive Data Quality Mitigation 

There's no one size fits all.

When it comes to data observability platforms, there's no one size fits all.
Chat with one of our experts today to learn more about Sifflet and if it's the right option for you.

Sifflet’s AI Helps Us Focus on What Moves the Business

What impressed us most about Sifflet’s AI-native approach is how seamlessly it adapts to our data landscape — without needing constant tuning. The system learns patterns across our workflows and flags what matters, not just what’s noisy. It’s made our team faster and more focused, especially as we scale analytics across the business.

Simoh-Mohamed Labdoui
Head of Data
"Enabler of Cross Platform Data Storytelling"

"Sifflet has been a game-changer for our organization, providing full visibility of data lineage across multiple repositories and platforms. The ability to connect to various data sources ensures observability regardless of the platform, and the clean, intuitive UI makes setup effortless, even when uploading dbt manifest files via the API. Their documentation is concise and easy to follow, and their team's communication has been outstanding—quickly addressing issues, keeping us informed, and incorporating feedback. "

Callum O'Connor
Senior Analytics Engineer, The Adaptavist
"Building Harmony Between Data and Business With Sifflet"

"Sifflet serves as our key enabler in fostering a harmonious relationship with business teams. By proactively identifying and addressing potential issues before they escalate, we can shift the focus of our interactions from troubleshooting to driving meaningful value. This approach not only enhances collaboration but also ensures that our efforts are aligned with creating impactful outcomes for the organization."

Sophie Gallay
Data & Analytics Director, Etam
" Sifflet empowers our teams through Centralized Data Visibility"

"Having the visibility of our DBT transformations combined with full end-to-end data lineage in one central place in Sifflet is so powerful for giving our data teams confidence in our data, helping to diagnose data quality issues and unlocking an effective data mesh for us at BBC Studios"

Ross Gaskell
Software engineering manager, BBC Studios
"Sifflet allows us to find and trust our data"

"Sifflet has transformed our data observability management at Carrefour Links. Thanks to Sifflet's proactive monitoring, we can identify and resolve potential issues before they impact our operations. Additionally, the simplified access to data enables our teams to collaborate more effectively."

Mehdi Labassi
CTO, Carrefour Links
"A core component of our data strategy and transformation"

"Using Sifflet has helped us move much more quickly because we no longer experience the pain of constantly going back and fixing issues two, three, or four times."

Sami Rahman
Director of Data, Hypebeast

Frequently asked questions

Is this integration helpful for teams focused on data reliability and governance?
Yes, definitely! The Sifflet and Firebolt integration supports strong data governance and boosts data reliability by enabling data profiling, schema monitoring, and automated validation rules. This ensures your data remains trustworthy and compliant.
Why did Adaptavist choose Sifflet over other observability tools?
Callum and his team were impressed by how quickly Sifflet’s cross-repo data lineage tracking gave them visibility into their pipelines. Within days, they had a working proof of concept and were debugging in minutes instead of days. The unified view across their stack made Sifflet the right fit for scaling data observability across teams.
What role does data ownership play in data quality monitoring?
Clear data ownership is a game changer for data quality monitoring. When each data product has a defined owner, it’s easier to resolve issues quickly, collaborate across teams, and build a strong data culture that values accountability and trust.
How did Carrefour improve data reliability across its global operations?
Carrefour enhanced data reliability by adopting Sifflet's AI-augmented data observability platform. This allowed them to implement over 3,000 automated data quality checks and monitor more than 1,000 core business tables, ensuring consistent and trustworthy data across teams.
How can Sifflet help ensure SLA compliance and prevent bad data from affecting business decisions?
Sifflet helps teams stay on top of SLA compliance with proactive data freshness checks, anomaly detection, and incident tracking. Business users can rely on health indicators and lineage views to verify data quality before making decisions, reducing the risk of costly errors due to unreliable data.
How does the shift from ETL to ELT impact data pipeline monitoring?
The move from ETL to ELT allows organizations to load raw data into the warehouse first and transform it later, making pipeline management more flexible and cost-effective. However, it also increases the need for data pipeline monitoring to ensure that transformations happen correctly and on time. Observability tools help track ingestion latency, transformation success, and data drift detection to keep your pipelines healthy.
How is Etam using data observability to support its 2025 strategy?
Etam is leveraging data observability as a foundational element of its 2025 data strategy. With Sifflet’s observability platform, the team can monitor data quality, detect issues early, and ensure data reliability, which helps them move faster and with more confidence across the business.
Can Sifflet help with root cause analysis when there's a data issue?
Absolutely. Sifflet's built-in data lineage tracking plays a key role in root cause analysis. If a dashboard shows unexpected data, teams can trace the issue upstream through the lineage graph, identify where the problem started, and resolve it faster. This visibility makes troubleshooting much more efficient and collaborative.
Still have questions?