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Fireworks, not fires: A Guide to Assessing your Need for Data Observability –

Customer Stories

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Revamping Sifflet's dbt Integration: A Unified, Smarter Experience

We’ve completely reimagined how Sifflet integrates with dbt to make your workflows smoother and more powerful.

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Retailers Are Deploying Data Observability to Avoid Revenue Loss. Should You Do The Same?

For retailers, getting an accurate picture of inventory and sales performance has become harder than ever. With millions of dollars in revenue at stake, more and more of them are turning to data observability to help match customer demand to stock.

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Top 5 Trends of Data Observability in 2025: Webinar Debrief

In this recap, we summarize the key insights from Sifflet's recent webinar, where co-founder Salma Bakouk delves into the top trends for data observability in 2025. Addressing the trillion-dollar impact of poor data quality, Salma highlights the need for aligning observability with business objectives, establishing robust governance frameworks, investing in scalable tools, fostering a data-driven culture, and staying informed on emerging trends. This webinar provides actionable strategies for organizations looking to elevate their data and AI initiatives in the coming year.